Senior data direction, without a full-time hire.

Who this is for

Startups and scaleups where data decisions are currently made ad hoc, by whoever's loudest, or not at all, and the company isn't ready (headcount, budget, or maturity) to hire a full-time Head of Data.

What's usually broken

No one owns the data roadmap. Reporting requests pile up faster than anyone can answer them. Dashboards exist but nobody agrees on what "active user" or "revenue" actually means. Hiring decisions for the eventual data team keep getting delayed because no one senior is driving them.

What's included

• KPI and reporting strategy definition
• Audit of the current data stack: what's there, what's missing, what's actively hurting reporting quality
• A prioritized analytics roadmap
• Ongoing oversight of dashboard and data model quality
• Support for data hiring decisions: job specs, technical interviews
• Direct work with founders, growth, product, and finance leads

Not included

Hands-on daily pipeline maintenance at scale, that's a hire, not a fractional engagement, though early-stage hands-on work is common while the roadmap is being built.